In developed countries of the world one of the ways of solution of food problem of the population is using in food of biological dietary supplements (known as BDS). In the USA about 80 % of the population use dietary sup- plements, in European countries - about 50 %, in Japan - about 90 %. At present antler reindeer breeding is essential for the improvement of the population of Russia on the basis of production of constantly reproduced raw materials of natural origin necessary for the production of highly effec- tive medical and improving medicines. In the conditions of Russia insuffi- cient attention is paid to marals breeding and the development of branch of maral breeding and punts production, the assessment of value of reindeer and received production from cervine horn was not carried out. The devel- opment of antler reindeer breeding and maral breeding in the regions of Russia is of great importance for ensuring compliance of objective needs of the society for maral breeding production, antler reindeer breeding and the problems of social and economic development of the regions carrying out deer breeding. Modern conditions of the development of production poten- tial of maral breeding and antler reindeer breeding of the region decide on the orientation to export and possibilities of using innovative technologies promoting the improvement of the quality of production according to the re- quirements of foreign market are revealed. The main strategic directions of the development of branch of maral breeding and antler reindeer breeding in the regions of Siberia with orientation to deep processing of raw materi- als, high efficiency of marals, improvement of the quality of punts in maral breeding farms, observance of veterinary and sanitary requirements, ad- vance of maral breeding production in the external and internal markets are defined. The development of integration processes in antler reindeer breed- ing of Altai Republic and Krasnoyarsk Region will allow to cut down ex- penses on production and realization of end products, it is rational to use economic and natural resources, to strengthen competitive positions and control over market situation, to coordinate joint activity of the enterprises of maral breeding branch, to apply progressive technologies in production of punt production.
sustainable development of punt reindeer breeding, pro- duction potential, export of production of punt reindeer breeding, maral breeding
1. Glotko A.V. Integraciya v pantovom olenevodstve Respubliki Altay // Nauchnyy zhurnal KubGAU. - 2014. - № 104. - S. 81-90.
2. Krasnov E.V., Suray N.M. Sovremennoe sostoyanie i perspektivy razvitiya vneshneekonomicheskoy deyatel'nosti Altayskogo kraya // Vestn. Altayskogo gos. agrar. un-ta. - 2014. - № 4 (114). - C. 168-173
3. Minsel'hoz podderzhit eksport pantov i dikorastuschih yagod. - Izvestiya. - 2017. - 5 dek. - URL:https://iz.ru
4. Popova I.S., Sharahova E.F. Perspektivy razvitiya pererabotki syr'ya pantovogo olenevodstva v Altayskom krae // Izv. AltGU. Ser. Biologicheskie nauki. Nauki o zemle. Himiya. - 2012. - № 3/1. - S. 60-65
5. Smirnov M.N., Tyurin V.A., Zyryanov A.N. Maral (Cervuselaphus sibiricus Severtzov, 1873) v Krasnoyarskom krae: rasprostranenie, resursy i ih ispol'zovanie // Vestn. KrasGAU. - 2012. - № 8. - S. 113-117.
