THE PORTFOLIO ANALYSIS AND THE EFFECTIVE DECISION CHOICE
Abstract and keywords
Abstract (English):
The characteristic of the portfolio analysis modelsis presented in the article: matrixes of BCG and Ansoff, McKinsey models, PIMS, "Five forces of the competition" according to M. Porter. The stages of the effective decision choice in the portfolio analysis are defined.

Keywords:
portfolio analysis, choice of effective decisions, strategic matrixes and models, main stagesof the effective decision choice
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References

1. King U., Kliland D. Strategicheskoe planirovanie i hozyaystvennaya politika: per. s angl. - M.: Pro gress, 1982.

2. Vybor effektivnyh resheniy pri strategicheskom planirovanii / F.F. Yurlov, L.A. Taskina, V.Yu. Goachev [i dr.]. - Nizhniy Novgorod, 2013.

3. Ansoff I. Novaya korporativnaya strategiya: per. s angl. - SPb.: Piter Kom, 1999.


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