INTERCULTURAL LANGUAGE IS THE KEY TO THE FUTURE OF BUSINESS CULTURE
Abstract and keywords
Abstract (English):
The article is devoted to communication problems in business. Losses of profit, loss of contracts are associated with not knowing the partner’s business culture. According to the author, the problem of cultural diversity in business culture should be resolved through intercultural dialogue. Foreign language, traditions, values cultures are the basis for communication in business. The conservatism of russian business culture does not develop the russian business.

Keywords:
business culture, business communication, intercultural dialogue
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References

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